Welcome!
I’m Lou, a brand strategist and graphic designer.

Supporting health and wellbeing brands is my passion. I’ll energise yours with smart thinking and brilliant design so that you feel confident in marketing your business.

Let’s work together to captivate and inspire your ideal customer!

Photo of Louise Russell design at home in her studio with a pantone fan

Who I help

Every job is different and my clients range from ambitious start-ups to established brands in need of a new lease of life. I work with charities too.

Brief me to develop your brand from scratch or if you’re looking for a fresh perspective then consider me an extension of your marketing team.

If your business helps people live life to the full and you’re looking to invest in your brand, then I’d love to chat whether your project is large or small.

How I help

I always do as much as possible in-house. I’ll be your main point of contact, the strategic thinker and creator of most of the design work – but if some extra magic is needed then I have a fantastic network of specialists to reach out to. From copywriting to web development, photography to animation – if I can’t do it I’ll know someone who can.

This means I can offer more bespoke services, ensure the best line-up for each job and operate on a par with bigger agencies. Everyone’s a winner!

“Contacting Louise was the best decision I’ve made in a long time. She coached me to see how I can build my visual brand and I couldn’t be happier!

Anna Downs

Pregnancy & postpartum movement coach

wacom pen for graphic design

Choose from a complete range of design services

Brand strategy
and expression

Lay the foundations on which to build a marketing strategy and have confidence in connecting with your customers at every opportunity.

Packaging design
Stand out on-shelf or make a good impression through
e-commerce with socially conscious, reassuring and clear packaging design.

Design for print
Promote your brand with business cards, stationery, posters, leaflets, conference materials and signage – I can arrange most print production too!

Digital design
Ensure your brand has an
eye-catching screen presence.

Services include website design and development, social media styling, Canva templates, Mail Chimp templates, banner ads and interactive PDFs.

Photography and Art Direction
Keep your brand on track with specially-commissioned photography and creative project management.

Publication design

Inform and impress with
on-brand, easy to read page layouts.

I can help with Annual reports, booklets, catalogues, manuals, newsletters and more.

A few of the brands I’ve designed for…

Am I the right designer for you?

If you are interested in working together, fill out the form below
and let’s see if I can help.

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